Ideal Lincs

Local food & drink, for local customers, from local producers


Regional Food Hub

The Regional Food Hub offers smaller producers a service whereby their distribution operations are managed by Ideal Lincs Ltd. We work co-operatively with the producer who, in many cases maintain their own customer relationships, whilst we provide them with a least cost distribution solution to fulfill their customers' requirements. In some instances we manage suppliers' administration, distribution & marketing. This enables smaller producers to concentrate on maintaining the highest standards of production, without the worry of repeat order management. Part of our specialised administration offers smaller producers access to orders over EDI without the expenses of establishing their own EDI link with the major retailers. We also assist producers with range proposals, obtaining product listings with retailers and can consult with them on packaging and abelling issues, which is all part of our "preparing products for retail" service.


Regional Food Hub Case Study 1

One client who has benefited from this service is Lincolnshire Wild Venison, the marketing company established by the Lincolnshire Deer Group, who have a processing facility based at Skirbeck Farm, Benniworth, Nr Market Rasen which offers fresh & frozen wild venison. Ideal Lincs manage the repeat sales, administration & distribution of their venison. We refer any new sales leads developed by Ideal Lincs to Simon Williams, a Director of LWV who has a rich understanding of his products, and is therefore best placed to introduce his product range to new customers.

Once the customer has placed the initial order, Ideal Lincs Ltd processes the order, collects it, delivers it, administers the transaction, and manages the repeat business, without taking overall control of the customer/ producer relationship. LWV pays Ideal Lincs Ltd a commission based on a percentage of the delivered price.


Regional Food Hub Case Study 2

Great Newsome Brewery is at South Frodingham, East of Kingston Upon Hull. We were successful in listing two Great Newsome real ales in four ASDA stores in East Riding of Yorkshire. As part of thatdeal, we collect and redistribute these products for Great Newsome. An opportunity arose for Great Newsome to directly supply an off-licence in Grimsby, the other side of the River Humber from their premises. Great Newsome asked us if we would deliver one case per week on their behalf whilst they maintained the relationship with the customer, which we were pleased to do.

Please contact us if your business could benefit from using our hub services or you have a local product which deserves to be receiving more attention from local & national consumers.

The Ideal Lincs fleet comprises of Mercedes Benz Actros 2546 6 x 2 (28 tonnes payload). Our frozen & chilled products are transported by Citroen Relay (1000 kg payload), our chilled products are transported by our Mitsubishi Canter (3 tonnes payload) and our local ambient deliveries are undertaken by our Toyota van (800 kg payload).

Ideal Lincs Ltd Terms and Conditions for the Carriage of Goods by Road in the United Kingdom 2006

Ideal Lincs Ltd
Grange Offices
Burgh on Bain
Market Rasen
LN8 6LA
T: 01507313855
F: 08703835280
e:enquire@ideal-lincs.co.uk